The heady opportunities available in a high growth economy amidst global technological disruption encourage business leaders to craft and execute business strategies for sustained growth. Growth, however, poses several challenges and successful management of growth strategies require careful crafting by managers. Rapid growth often introduces novel complexities in organizations. New forms and modes of coordination of work, processes and practices are needed to be designed and managed. This programme is aimed at addressing such concerns so that managers can make more deliberated choices around options of growth.
The inputs in this programme have been designed with a strategy eye, and a ‘general management’ focus.
It will deal explicitly with issues of power, control and governance, including designing of such systems as to enable the realization of desired control. Managing and designing the internal systems and environment of the organization as well as designing inter-organizational cooperation and coordination arrangements will be major focus areas of the programme. Managing growth is not only an economic question of organizational financial performance, but extends far beyond into managing identities, aspirations, expectations of various stakeholders around an organization.
- Learning through a balance of cutting-edge management theories
- Certificate of completion by IIM Calcutta
- Networking opportunities with professionals across various industries
- IIM Calcutta Executive Education Alumni Status
- Personal development through reflection and feedback
- Face to Face sessions with senior faculty by IIM Calcutta
This Course will concentrate on -
- Developing a strategic perspective on aspiring for and executing organizational growth
- Understanding strategic dimensions of growth – especially appreciating differences between conflicts, contests and cooperation underlying growth processes
- Learning to design organizations that are resilient to complexities induced by growth processes
- Appreciating various forms of inter-organizational cooperation underlying rapid growth processes
- Appreciating the softer dimensions of growth – managing identities and aspirations
Mode of Delivery
This Program is delivered through Interactive Onsite Learning platform where LIVE and highly interactive Sessions are conducted in the Authorized Study Centres established across India.
Graduates and Post Graduates in any discipline recognized by UGC/AICTE with minimum 50% marks.
10 Years of minimum work experience is required to apply
Profiles will be assesed by IIM Calcutta on the basis of Academics, work experience.
Executive Certificate in Growth Strategies for Business Leaders will be awarded by IIM Calcutta to the students on successful completion of the programme
Alumni Status/ Placement
On successfull completion IIM Calcutta will award Alumni status to students.
SEEKING GROWTH IN ORGANISATIONS
Topics covered in this module include growth driven by the macro-context, and the growth engineered by organisational moves of technology or business model innovations; limits to growth; strategic dimension of growth, including dynamics of conflicts, contests and cooperation; understanding the economics of growth processes; dynamics of growth and competition in product markets and platform industries. Conventional wisdom suggests the possibility of higher growth for firms operating in growing industries as against matured ones. But is that really so? Is the growth rate of an industry the right (and only) parameter that firms and investors should factor in, while evaluating the attractiveness of the competitive landscape? How is the business model of new generation companies different from the conventional ones?
In the flourishing Indian mobile handset market, we have seen the rise and fall of our own home-grown Micromax. Who are the real revenue generating customers, for companies like Uber and Google? Does it make any difference in looking at Uber as a platform rather than a service provider?
INNOVATION FOR GROWTH
This module focuses on the designing of organisations, problems encountered during growth processes at all levels of the organisation and designing agile organisations. This module will focus on the interesting dimensions of innovation as a tool for growth. A classic case-in-point is Nokia. In spite of its spectacular growth and global market dominance, the Finnish company is now extinct. It is hard to believe that the mighty Nokia, whose products had historically demonstrated a feel of the pulse of the customer, failed to assess the impact of smartphones. The same mighty Nokia lacked the expertise and financial resources to develop its own version of user-friendly software interface. How do we understand these phenomena so as not to fall in the same trap?
COOPERATING FOR ECOSYSTEM-WIDE GROWTH
This module deals with modes of inter-organisational cooperation; strategic models of competition; understanding standards organisations;
models of managing and governing distributed knowledge. In this module, participants will be exposed to a nuanced understanding of different types of relationships that firms enter into, in their pursuit to grow. When it comes to defending market share in hyper-competitive environments, mergers and acquisitions seem to be the flavour of the season, as is seen in the case of Vodafone - Idea. At the same time, competing firms also seem to be okay with joint venture formation. Instances have been observed across different industries. In automobiles, are Nissan and Renault competitors, or are they collaborators? Why would two companies with an eye on the same customer segment in the very same industry attempt to collaborate? At the same time, a strongly concentrated oligopoly as aircraft manufacturing seem to offer evidences of very limited collaboration amongst Boeing and Airbus.
BUILDING BASES OF SUPPORT
This module deals with the complexities of managing shifting identities and aspirations of various stakeholders of an organisation. Stakeholder management is crucial for building a rock-solid base for sustained growth. Unfortunately, different stakeholder groups often have divergent aspirations not necessarily aligned with the immediate shareholder interest. This module seeks to examine the different tools that aid the firm to navigate through conflicting stakeholder expectations. Why do we continue to witness stiff resistance from the institutional players in Reliance Communications’ desire to sell-off assets to Jio, despite the seemingly win-win situation for both the firms and customers at large? Why were DoCoMo, a joint venture partner, and American Tower Company, a supplier of network services, so antagonised at the decision of Tata Teleservices to scale down operations?
On-campus sessions will be thrice during course; of 4 days in the start and then 3 days in the mid of the course and 3 days at the end of the course.
How it Work
- Faculty led lectures
- Case discussions: Every week participants will have compulsory reading assignments for the week’s class
- Intensive and integrated faculty-guided project - work on a live case/ problem spread across the course duration
- Guest lectures by practitioners
The programme will be delivered through live and highly interactive classes held at nearest Centres once a week.
3 campus visits at IIM Calcutta:
□ 4-day workshop at the start of the programme
□ 3-day visit in the middle of the programme
□ 3-day visit at the end of the programme
The efficacy of the capstone project is conditional on colocation of group members.
Professor Biswatosh Saha - Strategic Management Group, IIM Calcutta
Professor Kaushik Roy - Strategic Management Group, IIM Calcutta
INR 2500 plus GST as applicable
INR 3,15,000 plus GST as applicable
No. of INSTALLMENTS
Total amount to be paid in 4 installments
75,000/- + GST
|80,000/- + GST|
|80,000/- + GST|
|4th Installment||80,000/- + GST|
This is first time IIM Calcutta offered a concentrated program on "GROWTH". Very Niche profiles apply and get shortlisted in this course. Applicants can expect a very refined senior manager networking and a rigorous approach in learning from IIM Calcutta
Applications can be submitted Online. Application Link can be shared with candidates post profile confirmation by the concerned team.
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