IIM Lucknow- Advanced Strategic Management Course

“Advanced Program in Strategic Management for Business Excellence from Indian Institute of Management, Lucknow (IIM Lucknow)”

Home / Courses / Strategy Management / IIM Lucknow- Advanced Strategic Management Course

Course Overview

In this heavily competitive and equally uncertain business environment, any organization that is committed to succeed has to constantly identify and explore strategic alternatives as well as align resources and ensure implementation. The responsibility to strategically manage and lead a business to success while balancing everyday demands and internal as well as external challenges can prove to be daunting to most leaders who do not have any structured knowledge of what strategic management entails.

This advanced course in Strategic Management offers this subject as a structured and precisely defined concept that can be implemented in a measurable fashion. The course teaches structured concepts, methodologies, skills, tools, and techniques, which once implemented appropriately and effectively, are likely to ensure that such strategic initiatives achieve the desired outcomes.

The greatest danger in times of turbulence is not the turbulence; it is to act with yesterday’s strategies and logics

Key Benefits

Certificate of Completion from IIM Lucknow- On successful completion, you will receive certificate of completion from IIM Lucknow

6 days of On-Campus sessions- 3 days near course commencement and 3 days towards the culmination of the course at IIM L Noida Campus

Coverage of all the Pertinent & Dynamic Aspects of Strategy- Comprehensive and dedicated coverage of all the pertinent and dynamic aspects of Strategy – a critical know how for effective leaders

Gain In-Depth Understanding of Strategic Management Concepts- Get exposed to advanced contemporary themes in strategy and their application in real world scenario that is extremely relevant to the present day digital business environment

IIM L MDP Alumni status- Opportunity to gain IIM L MDP Alumni Status after successful completion of the course

Learn from the expert faculty of IIM Lucknow- Course content and structure designed entirely by IIML who bring to you what is relevant to you and the ever-changing business environment that you operate in.

Case study learning- Hands-on learning using case studies, projects and simulations

Live & Interactive Digital Learning- Learn from anywhere

Weekend Schedules- Learn without quitting your job

Industry Interactions- Interactive live sessions with Industry stalwarts

Mode of Delivery

This Program is delivered through D2D Sessions. D2D referes to Direct to Device that enable students to attend sessions from anywhere on their own systems as per LIVE schedule of session.



Graduates (10+2+3) in any discipline recognized by UGC/AICTE.

Experience Minimum

Minimum 7 years of work experience is required to apply

Experience Maximum


Selection Process

Profiles will be assesed by IIM Lucknow on the basis of Academics, work experience,Statement of Purpose and performance in entry test.


Advanced Certificate in leadership for Business Excellence will be awarded by IIM Lucknow to the students on successful completion of the programme.

Alumni Status/ Placement

On successfull completion IIM Lucknow will award MDP Alumni status to students.

Course Content


  • Concepts of Strategic Management, Creating Competitive Advantage
  • External Environment Analysis
  • Internal Analysis
  • Case Analysis


  • Financial Statement Analysis
  • Risk and Return, Valuation of Bonds and Shares, Cost of Capital and Beta Estimation
  • Budgeting Decision
  • Valuation of Firms


  • Operations Strategy
  • Supply Chain and Logistics Management
  • Sales and Marketing Strategy
  • Strategic Marketing
  • CRM


  • Business Strategy
  • Embedding Sustainability in Strategy
  • Corporate Strategy: Creating Value Through Diversification
  • Strategic Alliances
  • Vertical Integration
  • International Strategy


  • Entrepreneurial Strategy
  • Incubating Startups
  • Case Analysis
  • Earnings Management and Valuation Matrix
  • Valuations of Unlisted Private Firms


  • Management of Change
  • Creating Effective Organization Design
  • Strategic Control and Corporate Governance
  • Ethics
  • Implementing Sustainability
  • Case on Sustainability Paradigm
  • Implementing Innovation & Fostering Corporate Entrepreneurship


  • Persuasion and Influencing Skills
  • Leadership Communication – Audience Centric Communication
  • Leadership Styles
  • Critical Thinking Skills
  • Case Discussion


  • Competition & Law
  • Case of Digital Age Mega Corporations
  • Managing in a VUCA World
  • Strategies in Emerging Markets

Campus Component

On-campus sessions will be twice during course, total of 6 days

How it Work

The primary method of instruction will be through LIVE lectures that will be beamed online via Internet to student desktops/laptops or classrooms. The pedagogy will comprise of theoretical lectures, case discussions, leadership seminars and group-based problem solving imparted by IIML’s faculty. All enrolled students will also be provided access to the Cloud Campus through which students may access other learning aids, reference materials and assessments, case studies, projects and assignments as appropriate. Throughout the duration of the course, students will have the flexibility to reach out to the professors, real time during the class or offline via the Cloud Campus to raise questions and clear their doubts.

Program Faculty

Dr. Anadi Saran Pande - Professor, B.Tech, PhD, IIM Lucknow

Dr. Kaushik Ranjan Bandyopadhyay - Associate Professor, IIM Lucknow

Application fees

INR1500 + GST or USD 25

Total Fees

For Indian Residents - INR 2,25,000/- plus GST as applicable

For International Students - USD$ 4450/-


Total amount to be paid in 4 installments

Instalment Structure

Application Fee 1st Instalment 2nd Instalment 3rd Instalment 4th Instalment

Rs. 1,500 +

USD 25

Rs. 50,000 +

USD 1000

Rs. 50,000 +

USD 1000

Rs. 60,000 +

USD 1200

Rs. 65,000 +

USD 1250

Technological Partner



Applications are being processed every week. Admissions on First Come First Serve Basis provided profile is selected by faculty of IIM Lucknow.


This programme was the first ever any IIM's launched aprogram on Direct to Desktop mode with Campus component and Aumni status offering. The course content is very strong and IIM Lucknow is known for its best delivery.  If you look forward to strengthen to strategical decision making skills for the business ecxellance, its the best pick for you.

Applications can be submitted Online. Application Link can be shared with candidates post profile confirmation by the concerned team.

To Apply Please Fill Below Form

There are no reviews yet. Be the first to review.

Course Duration

9 Months

Start - October 2020

Sunday from 10.00 am to 1.15 pm


All payment terms & conditions for application, registration, programme and campus fees are adhering to the policy of respective Institute or their Service/ Technology partners. Team “The Top B School” does not take any payment or fees on this website or in any of our account.

All applications are assessed by the respective institute and our team has no role in selection/rejection/on hold status of candidate.

"The Top B School" team is responsible for counselling, admission guidance, sharing application links and helping in completing application & registration processes. In any case, our team will not be responsible for any payments, refunds and results.